What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Bob Baker Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Coastal Events
Museum of Making Music Sponsor
Meals on Wheels, Youth Athletics

Did Bob Baker Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Submit a Story

Love Promise Stories from Bob Baker Subaru

Subaru and Bob Baker Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Team Crawford Athelitic Foundation  –  Larry H

Team Crawford Athletic Foundation held its First Annual Golf Tournament this past August. The day was a huge success, largely in part to the participation of Bob Baker Subaru providing a 2021 Subaru Outback for the Hole in One at the 12th hole of the Country Club of Rancho Bernardo. We were able to raise over $13,000 at this event. We had over 130 Golf and Banquet attendees. And everyone had a great time. Crawford High School is among the poorest and the most diverse high schools in San Diego. Our foundation is dedicated to help the many needs of the students including supplying shoes, practice uniforms/clothing, equipment and Varsity Jackets for those who receive a varsity letter, as well as clinics in the various sports. Thank you for making all of this and future projects possible.


Rancho Coastal Pet Adoption at Bob Baker Subaru  –  Kelly P

"Rancho Coastal Humane Society graciously hosted an adoption event at Bob Baker Subaru in Carlsbad, CA. Upon arrival on a Saturday morning in July, we were greeted by the team who helped unload dog crates, x-pens, pee pads, water bowls, and of course... the adoptable dogs! Their willingness to assist our adoption team was so special and a reminder of how Subaru is more than just a car company. They care about their community and took it upon themselves to hold an event, in hopes to bring some exposure to our adoptable animals. And sure enough, we had a line of people interested in adopting, resulting in two on-the-spot adoptions! We love our friends at Bob Baker Subaru and can't thank them enough for their hospitality!"


Love Promise Impact on RCHS  –  Kelly P

Rancho Coastal Humane Society (RCHS) is incredibly grateful for Subaru and its Retailer's support of our organization. RCHS has always been committed to supporting individuals and animals in the community and having Subaru as a partner has helped spread our word on a larger scale. Bob Baker Subaru has partnered with RCHS on several occasions over the years by hosting food/toy donation drives, sponsoring our fundraising events in the community, providing monetary donations to help find forever homes for pets, and sending new adopters home with starter kits to welcome their new furry family member! RCHS can testify to, “Subaru. More than a car company™.” The employees at Subaru have shown such dedication to helping serve the animals in our community, and we are honored to call them a partner. This past October, Subaru, and the Bob Baker Subaru family chose RCHS to be the recipients of the 31 Dogs in 31 Days campaign. Because of their generosity and promotion of this event, we had several families reach out- after seeing the event listed on Bob Baker Subaru’s website. All of these families had a love for rescue dogs but had yet to reach out to an organization and take the next steps. Bob Baker Subaru posted pictures of all the dogs available for adoption, and it sparked an interest that led to successful adoptions! The $100 donated per adoption saved lives! Subaru’s donations funded the cost of the microchips, vaccinations, and food that was needed while the animals were in our care. Thank you for sharing the love and helping these pets find their forever homes!


The Sugar Bear Foundation's Sponsor a Gold Star Fa  –  Jenn C

Greetings! Attached is the press release regarding the SPONSOR A GOLD STAR FAMILY IN NEED DURING THE HOLIDAYS PROGRAM. Help us spread the word so that we can make the holidays brighter for Gold Star Families this season! Sugar Bear Foundation Founder and Chairman, Jennifer Carazo, had a great television interview via Zoom with KUSI News San Diego on November 24th and shared the need for the Sponsor-A-Gold Star Family for the Holidays Program. Jennifer’s passion in helping Gold Star families in need is truly remarkable. We are grateful to KUSI for sharing our story and raising awareness for the needs within the Gold Star community here in Southern California. https://www.kusi.com/help-sponsor-a-gold-star-family-for-the-holidays-with-suger-bear-foundation/?fbclid=IwAR1qYGCPM0pBmVy08mPBc_I81AI3H3K4e-SMrLtdYWPK_GAZDU6qyyNQEhc HAPPY HOLIDAYS! On behalf of Jennifer Carazo in gratitude for their service to our nation, Michael Seymour Development Coordinator The Sugar Bear Foundation - A 501(c)(3) Non-Profit michaelseymour@thesugarbearfoundation.org Telephone: (760) 622-9008 Website - http://TheSugarBearFoundation.org Facebook - https://www.facebook.com/TheSugarBearFoundation/ Instagram - https://www.instagram.com/sugarbearfoundation/ LinkedIn - https://www.linkedin.com/company/sugar-bear-foundation Pinterest - https://www.pinterest.com/sugarbearfdn/ Twitter - https://twitter.com/SugarBearFdn


Thank You from Calavera Hills Middle School!  –  Lisa B

It felt like the holidays came early on a Thursday morning back in September here at Calavera Hills Middle School. Boxes and boxes filled with brand new books were delivered to our school library by Don Elliot, the Customer Service Manager at Bob Baker Subaru and his associate, Robert. The dozen or so boxes were stuffed full of brand new copies of books that were either finalists or winners of the annual SB & F Award, an award given to books for excellence in science writing. As a Title I school any time new books cross our threshold it is a cause for celebration, but what is extra special about these particular books is that they can provide our students with opportunities to connect with what they are learning on campus. As I gleefully unpacked book after book I spied a vast array of titles that I knew were going to take our students on journeys from the tiniest seed growing in the earth (Dig In! 12 Easy Gardening Projects Using Kitchen Scraps) to the far reaches of our solar system (Chasing New Horizons: Inside the Epic First Mission to Pluto). Just those two books alone hit on several core standards for our sixth and eighth graders! I already know that the book Rewilding: Giving Nature a Second Chance will click with the sixth graders enrolled in our Environmental Science class when they study conservation efforts for endangered animals. More importantly, we received so many copies of these books that I was able to share with all of the other school libraries in our district. That makes 13 other libraries and thousands more students experiencing the joy of having new, award-winning books. Emails came pouring in from my colleagues thanking me for the beautiful new books, when all of the thanks really goes to Subaru and all of the great supporters of this program. Thank you so much for your support and for making a difference to this next generation of learners!


Subaru Loves to Care - LLS!  –  Kathlene S

The halls were dimly lit, to allow all of the cancer patients some much needed quiet and rest. It’s not easy fighting cancer. But Don Elliott walked in with a bright orange shirt and exuded joy as he spoke with the nurses while delivering Subaru blankets and craft kits. “I hope you know how much this community appreciates you”, said Elliott. “I know how hard each of you work taking care of patients every day”. Don delivered 80 blankets,10 craft kits and many ‘messages of hope’ to the Tri-City Hospital Foundation. They will be distributed throughout the year as part of the Subaru Loves To Care program, in partnership with the Leukemia & Lymphoma Society. When one of the nurses recognized LLS, she shared that she is a survivor and relied upon LLS to assist with her copay payments – it made a big difference in her life. Thanks to Bob Baker Subaru in Carlsbad for making a big difference in the lives of blood cancer patients at Tri-City Hospital.


Subaru and LLS Love to Care  –  Heather J

On June 26th, 2018, Don Elliot from Bob Baker Subaru delivered 80 blankets and 10 craft kits to Tri-City Hospital Foundation. Foundation President, Glen Newhart, was there to accept the donation and express his sincere gratitude for such a needed gift. Serving the hundreds of patients weekly, the hospital is constantly in need of items to bring light to patients suffering from illness. Don’s passion to help the hospital comes from a personal place in his heart. Many of the nurses know Don for his gracious strawberry deliveries, straight from the Carlsbad strawberry fields! Don exudes the passion Bob Baker Subaru shares with all their customers and community.


Subaru and NWF Love the Earth!  –  Sharon B

Our garden is an outdoor classroom the kids can't wait to visit each week. We are able to teach nutrition, science, social studies and math all through hands on activities for our kids Kindergarten through fifth grade. Many kids have never tried fresh raw vegetables, literally! They have not been exposed to delicious organic foods they grew themselves so this is a real treat for them as they realize processed, canned or inorganic foods they are used to eating aren't their only options in life. We appreciate our community involvement as we ask seniors from the community gardens to share their wisdom with us, as well as kind donations from local businesses far and wide including Subaru! Our PTA budget only goes so far, so we use every penny up and then must be creative in sourcing materials, seeds, tools and equipment.


Subaru Shares the Love with REED Academy  –  Jill N

REED Academy is a school for children with autism ages 3-21 located in Oakland, New Jersey and we are excited to be expanding our services to include housing, employment and community support for adults 21 and over on the spectrum. Part of our funding portfolio will include a social venture business with all of its profits going to support adults with autism. REED students, families and staff are so grateful to Subaru and Ramsey Auto Group for being early supporters of this innovative national social venture model. Our community is honored that Subaru and Ramsey Auto Group are deeply committed to supporting adults with autism. At 21, individuals with autism are no longer eligible to participate in their school program, leaving them without good and valuable options as adults. Thousands of people in our country will face a very difficult road without good quality community support from corporate partners like Subaru and Ramsey Auto Group. Subaru really understands some of the critical needs in our community and families are so thankful for their support.


Sharing the Love with Low-Income Youth!  –  Alisa A

The Museum of Making Music provides high quality programming to over 35,000 visitors annually, and off-site musical training to 800 disadvantaged children during the school year. We envision a world in which the joy of making music is a precious element of daily living for everyone, and most importantly, available to all regardless of an individual's income level or ethnic background. We believe there is no better place to begin this engagement with music than with our young schoolchildren through our Access to Music tour program. In this program, students from title one schools (those schools categorized by the U.S. Department of Education as being at academic risk of not achieving test and assessment scores and having the vast majority of students living below the poverty level) are brought to the Museum for a hands-on, inquiry-based tour of the Museum's exhibitions and introduced to the world of musical expression. Access to Music began in 2006 and now serves more than 3,000 students per year from seven different school districts. 88% of the combined populations are socio-economically disadvantaged families. This $20,000 outreach program is offered FREE to all the participating schools and students. Bob Baker Subaru donated $2,610 towards this initiative, giving low-income youth accessibility to an enriching Museum experience! Thank you for continuing to strengthen our community! https://www.youtube.com/watch?v=cGQm9nf2iPA


RANCHO BUENO VISTA HIGH SCHOOL CAREER DAY  –  Linda W

Students from Rancho Beuno Vista High School visited Bob Baker Subaru on April 15, 2015 to see first hand the internal workings of a Subaru New Car Dealership. The students were met by Donnie Thomas, the Subaru New Car Sales Manager, who gave the students an indepth tour of the entire dealership, including a demonstration drive in a new Subaru vehicle.


Bob Baker Subaru lives up to the Promise  –  Stacey B

I live and work in a small rural farming community in southern California. We are a family oriented community who supports our schools and especially our kids in need. Every year we put together a Scholarship Golf Tournament where we raise thousands of dollars each year to help our local kids with educational needs. This is a great scholarship because students can use it for their greatest need and they can go to any type of school they choose. Auto mechanic, massage school, what ever. While working on our 11th Annual event I received a letter in my auto statement regarding the Subaru Love Promise, so I put my local dealer to the test! I contacted Bob Baker Subaru of Carlsbad where I purchased my Outback in 2013, to see if they would be willing to sponsor a hole in one car. I cannot say enough about the generosity and enthusiastic support I received from the GM Bill Kornik and his service manager Don Elliott. I worked directly with Don who had a 2015 Forester at the event on time and on display for our golfers to admire! Unfortunately we did not give a car away that day but by lending their name and support to our cause we gained a whole new level of class for our fundraiser. This was our most successful yet and we raised over $20,000 for our kids. It's really a win/win because I know of at least 2 attendees who have told me that their next car is a Subaru and Bob Baker will be their dealer. Thanks Subaru for living up to the promise, it really matters!


Bob Baker supports North County Meals On Wheels  –  John D

Bob Baker Subaru has embraced the Subaru "Share the Love" campaign over the past few years by having employees volunteer to deliver meals to North County seniors with Meals on Wheels of North County. Meals on Wheels Association of America is the oldest and largest national organization composed of and representing local, community based Senior Nutrition Programs in all 50 U.S. States, as well as the U.S. Territories. Their Vision is an America in which all seniors live a nourished life with independence and dignity. Their mission: We believe that no senior should go hungry. Meals on Wheels Association of America empowers community programs to improve health and quality of life. For an entire week, employees from Bob baker Subaru volunteered with Meals on Wheels of North County to deliver meals to our North County seniors. For many, these are the only hot meals they get for that day. In many cases, it is also the only visitors they get that day. This has touched several of our employees to the point that they now volunteer on a regular basis to continue delivering meals.